sustainability guide

For most of my adult life I've been terrified of clothes made from natural fibres and luxury garments. Anything that required more TLC than being chucked in the washing machine on a generic cycle was a no-no for me. Instead of learning how to care for special clothing, I'd opt for acrylic, polyester, and other manmade fibres instead. And once I inevitably spilled wine/ pasta sauce/ make up all over my clothes? Well, it was sayonara to them and hello to new clothes to take their place. But then I discovered[...]

Ethical fashion feels like the theme of 2019. Everywhere you turn, there’s campaigns against fast fashion, brands promoting their allegedly ‘sustainable’ options, and influencers encouraging you to make better choices. But where should you start to become more ethical? Do you really need a new wardrobe? How much money should you be spending on clothes? And will anything you do ACTUALLY make a difference? First thing’s first: ditch the guilt. It’s easy to get bogged down on the ethics, but this[...]

‘Ethical’ and ‘sustainable’ are two major buzzwords in the fashion world right now, but what exactly do these terms mean? What makes organic cotton better than regular cotton, for example, and just because a garment is biodegradable, does this also mean it is ethical? There’s so much jargon slinging and greenwashing by brands, I totally understand if you feel overwhelmed. However, even reading this post shows you are willing to educate yourself and that is a heeeeuuuge head start in the pursuit o[...]

Happy summer, people! It's finally time to be thinking about our summer wardrobes, whether you're off on holiday or having a staycation here in the UK. Maybe it's a sign of my age, but these days I'm not only conscious of where my clothes have come from but what they are made of. On a warm day I can't stand to be in polyester or viscose. These fibres make me feel so sticky, and sweat marks are not a look I'm going for. My fabric of the moment is organic cotton. Since making a conscious decision to choos[...]